About SOFTEMATE

Softemate devoted to creating quiet, characterful felt companions. Each piece was individually sketched and stitched by hand, surpassing 200 Softemates sent to discerning buyers worldwide. Today, the brand has a discreet presence in over 40 countries, while remaining rooted in refined simplicity and meticulous craftsmanship.

200+

40+

Counties Exporting

Experienced Workers

Crafting Warmth, Stitch by Stitch

SOFTEMATE's story is one of evolution and heartfelt discovery. For over two decades, our foundation was built in the meticulous craft of manufacturing high-performance baseball and outdoor hats. This heritage ingrained in us an uncompromising standard for quality, durability, and design.

However, our journey took a meaningful turn when our clients began seeking something different: not just headwear, but heartfelt companions. Through these requests, we uncovered a profound truth within the soft fibers of wool—the unique ability of felted creations to provide a sense of security, style, and pure, simple joy.

This revelation marked the birth of SOFTEMATE four years ago. We channeled our deep manufacturing expertise and artisan precision into a new mission: crafting enchanting felt treasures that warm the heart and spark the imagination. Today, our collection has blossomed to include a diverse range of handcrafted felt toys, delicate charms, stylish felt

We see our felt toys as quiet reminders to slow down and enjoy gentle moments in everyday life.
Whether given as a gift or kept for yourself, each Softemate companion is made to bring a little more calm and warmth into your world.